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The Noverian Elounda Retreat | Crete
An adults-only hotel in Elounda that showcases an all-new approach to authentic luxury infused with an improved way of living, set within a breathtaking landscape overlooking the Cretan Riviera.
What we did for this project:
Typology Study
Concept Development
Operational Briefs
Branding & Implementation

Τοποθεσία
Elounda, Crete
Αναμενόμενο
2024
Επίσημο Website
Hotel Synopsis
Το παρακάτω κείμενο είναι μια πλήρης περιγραφή του νέου, υπό ανάπτυξη ακινήτου, δίνοντας όλες τις λεπτομέρειες σχετικά με την ιστορία του ξενοδοχείου, το concept, τη λειτουργία και τις εμπειρίες που θα προσφέρει στους επισκέπτες του.
Built across a hillside, with a magnificent view of Mirabello Bay, the hotel offers a variety of room types distinguished in two zones: The lower level including Deluxe & Premium Rooms with balcony or private garden, Penthouse Rooms with private pool, and Suites with private pools and sea view. On the other part, the upgraded room types are located at the higher levels of the plot. They include options such as Cave Suites with private pools or gardens, some of them offering an in-room hot tub, Wellness & Spa Cave Suites with private pools and in-room wellness facilities, as well as Healing Houses, which are part of the retreat area and provide extra independence with a fully equipped kitchen. All rooms according to their type provide high-end in-room facilities such as an upgraded mini-bar, mini wine cellar, and wine preserver, private balcony, terrace, or garden, updated hotel technologies, indoor and outdoor dining space, training facilities and gym & wellness equipment, private infinity pool, secret garden, outdoor shower, etc. In addition, the hotel offers a wide range of room service options, like upgraded room service, eco-friendly housekeeping, butler, and private chef services, adding to the experience the essence of luxury, comfort, and personalization. Of course, the rooms’ design complies with the principles of bioclimatic architecture and renewable energy sources, with natural ventilation and air conditioning specifications, recycling points, methods of reducing electricity consumption, etc., to create a completely sustainable hotel.
As for the gastronomy part, the hotel’s philosophy is based on the organic, farm-to-table approach, emphasizing on pure, local, seasonal products and the minimum processing cooking style, maintaining the original flavor, texture, and nutritional value of the raw material. This approach is embraced by all the restaurants and bars of the hotel, adapted to each one’s culinary style, offering mouthwatering options of high quality. The hotel includes the Mediterranean Restaurant Navica, the hotel’s main restaurant, which serves breakfast in the form of semi-buffet/semi-à la carte and half-board meals with Mediterranean cuisine and á la carte and buffet options, the Cretan Organic Restaurant, Kérnos, and the traditional Kafenes, Madato, which serves authentic Cretan meze-style cuisine. The gastronomic experience is completed with the addition of the Wine Restaurant ŪVA, which focuses on wine labels from famous Rivieras around the world. Regarding the bars, at the main pool area, guests will also find the Vibrant Pool Bar, Sanuk Thai Cocktail Bar, which turns into a cosmopolitan cocktail and finger food bar in the evening hours. All the gastronomic outlets of the hotel (except Navica Restaurant), including the Thai Cocktail Bar, accommodate external guests as well. Last but not least, at the VIP venue “Mikis Theodorakis,” which is only accessible by the group’s club members, guests are able to enjoy premium cocktails, drinks, and a carefully selected cigar menu, along with platers and finger food options.
A main point of the hotel’s experience is the small church of Agia Paraskevi, which accommodates small-scale social events. The landscape around the church is beautifully staged as a “village square” where the tables of the Cretan Kafenes are located, while the whole operation and experience of the events space are directly connected with the hotel’s garden and the Cretan Organic Restaurant.
As The Noverian Elounda puts a lot of emphasis on the well-being experience, it conforms to a holistic well-being approach regarding the improvement of the visitors’ physical, spiritual and mental condition, since the property’s retreat area does not include only the spa, but also accommodation options that create a well-rounded wellness experience. At the same time, indoor and outdoor spa facilities, a heated pool that extends internally and externally, fitness areas, and outdoor spaces for personal training, yoga, and meditation are available, while some of the services can be offered in the rooms either as specific in-room spaces and features or as in-room wellness services. A worth mentioning part of the experience is the Wellness Coach services, where the expert will guide guests in a total lifestyle improvement, according to their physical and mental needs.
With the upgraded stay, the authentic gastronomy, and the holistic approach to wellness forming the experience, The Noverian Elounda aspires to reshape the cosmopolitan lifestyle, bringing it close to nature, tradition, and quality way of living for the human being. Through this way, the hotel showcases a new-age of luxury for the destination, which is not expressed through materials but through the magnificence of the natural landscape.
Hotel Typology
Το πρώτο στάδιο των Υπηρεσιών μας, το οποίο περιλαμβάνει την Έρευνα & τη Μελέτη Τυπολογίας, βοήθησε τους ιδιοκτήτες ξενοδοχείων να λάβουν τις τελικές τους αποφάσεις σχετικά με την Τυπολογία του ξενοδοχείου (τύπος ιδιοκτησίας, τύποι δωματίων, χώροι, κ.λπ.) και τα κύρια χαρακτηριστικά και τις εγκαταστάσεις του, με στόχο την αύξηση την ADR του ξενοδοχείου καθώς και τις δυνατότητες πωλήσεών του από τα διάφορα τμήματα και υπηρεσίες του.

Χώροι ξενοδοχείου
Navica | Mediterranean Restaurant
Kérnos | Cretan Organic Restaurant
ÚVA | Wine Restaurant
Madato | Cretan Kafenes
Sanuk | Thai Cocktail Bar by the Pool
Olon | Retreat Area
The Noverian Elounda | Reception & Gastro Shop
The Noverian Elounda | Pool & Bar
The Noverian Elounda | Well-Living Venue
The Noverian Elounda | Church & Events Space
Τύποι δωματίων
Deluxe Rooms with Private Garden | land view
Premium Rooms with Balcony | Sea View
Penthouse Rooms with Infinity Private Pool | Sea View
Superior Suites with Hot Tub | Sea View
Secret Garden Suites with Plunge Pool | Sea View
Executive Suites with Private Pool | Sea View
Grande Suites with Infinity Plunge Pool | Sea View
Junior Cave Suites with Private Pool | Sea View
Scenic Cave Suites with Private Pool & In-Room Hot Tub | Sea View
Botanic Cave Suites with Garden | Land View
Wellness Cave Suites with Private Pool | Sea View
Signature Cave Spa Suites with Private Pool | Sea View
Healing Houses with Private Pool | Sea View
The new era of authentic Cretan luxury
Hotel Concept Development
Το επόμενο στάδιο ήταν η ανάπτυξη του concept του ξενοδοχείου, το οποίο περιλάμβανε την αφήγηση καθώς και όλες τις προδιαγραφές όλων των στοιχείων εμπειρίας και λειτουργίας που θα κάνουν το νέο ακίνητο να ξεχωρίζει από τον ανταγωνισμό.

Πηγές Έμπνευσης
The location of the plot that 'dominates' over the coastline of Elounda, evoking a 'riviera' feeling
The perennially high level of luxury that characterizes the hotels of the wider area
The importance of gastronomy in the holiday experience - especially in a Destination like Crete that has a rich and world-renowned gastronomical profile
The elements of spirituality and well-being as well as the emphasis on a high-quality lifestyle, which are closely linked to the culture of the island
The rich local nature and the intense cultural character of Crete
Μοναδικές Εμπειρίες
Raki Tasting Nights
Salad Making Lunch
Personalized Life Coaching
Hotel Branding & Implementation
Στο τελικό στάδιο της προδιαγραφής του νέου ξενοδοχείου, δημιουργήσαμε ένα αρχικό branding καθώς και τις ενδεικτικές εφαρμογές και υλοποιήσεις του, προκειμένου να δώσουμε μια πληρέστερη εικόνα του νέου προϊόντος φιλοξενίας.

Περιγραφή ονόματος
The word Noverian is a variation of the phrase 'nova era' (new era), which, when accompanied by the location designation (Elounda), suggests a new era for, or a new version of the destination. At the same time, the ending of the word Noverian sounds reminiscent of the word riviera-rivierian, introducing the concept of the riviera into the hotel's identity, but from a new perspective, as it is a new riviera (nova riviera), which is not limited to the conventional and established cosmopolitan lifestyle by the sea, but focuses on the essential beauty of the landscape and individuals’ relationship with it. Finally, with the addition of the article, the name acquires a specific profile, that of the individual who chooses and practically adopts this new way of life, highlighting the emphasis that the accommodation places on the Individual himself and his holistic improvement.
Περιγραφή Logo
The Noverian Elounda Retreat logo features the shape of the arch, which has both a symbolic interpretation as the threshold and welcome to the hotel and the passage into the new era, as well as a literal interpretation, with the arch appearing in individual architectural elements.
Within the arch, four designs that correspond to each of the elements of nature (water, fire, air, earth) are presented. The elements of nature indicate the hotel’s deep association with the surrounding landscape that is at the heart of the new status given to luxury, which focuses on nature and the authenticity that characterizes it.
Implementation Examples

Project Partners
Για την ολοκλήρωση του έργου, το Destsetters συνεργάζεται με τις ομάδες Αρχιτεκτονικής και Σχεδιασμού, στο πλαίσιο της λεπτομερής εφαρμογής της ιδέας στη συνολική εμπειρία, της σωστής προδιαγραφής των αναμενόμενων λειτουργικών αναγκών και των εμπορικών δυνατοτήτων του νέου ξενοδοχείου. Οι ομάδες Αρχιτεκτονικής και Σχεδιασμού επιλέγονται από τους επενδυτές/ιδιοκτήτες του έργου και συμμετέχουν ενεργά στις συνολικές αποφάσεις σχετικά με την ανάπτυξη του νέου ακινήτου.
List of Partners
To be announced






